Grow With Us!


Imagine a summer with bustling block parties on Piedmont Avenue, where you, your friends and family can enjoy food, shopping and revelry on a blocked off street.  Picture a holiday season stroll past your favorite shops with tinsel bows and strands of glittering lights above you.  These are a few of our fantasies for the future of our beloved Piedmont Avenue Business District.  We are working hard to make these dreams a reality, but we need the help of our loyal community.

Piedmont Avenue Merchants Association (PAMA) is pursuing a Business Improvement District (BID) from the City of Oakland.  We are the oldest Oakland neighborhood that does not have this funding from the city to apply towards cleaning, landscaping, holiday decorations, public art and event planning.  To make this BID happen, we need to raise $30,000.  

This weekend, May 5th & 6th, the Avenue is kicking off our Grow With Us campaign to help raise the funds to improve our street!  Many of the businesses on Piedmont Avenue are offering special events and donating proceeds of sales to the BID.  We hope you can join us in the festivities and help us put some money towards our neighborhood!

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